CHARITÉ BERLIN / HEALTHCARE / EMPLOYER BRANDING CAMPAIGN /
TALENT ACQUISITION / TARGETED MOBILE ADDS / OUT OF HOME /
PERFORMANCE TRACKING / BOB Best of Business to Business
Award 2024

CHARITÉ BERLIN / HEALTHCARE / EMPLOYER BRANDING CAMPAIGN / TALENT ACQUISITION / TARGETED MOBILE ADDS / OUT OF HOME / PERFORMANCE TRACKING / BOB Best of Business to Business Award 2024

CHARITÉ BERLIN / HEALTHCARE / EMPLOYER BRANDING CAMPAIGN / TALENT ACQUISITION / TARGETED MOBILE ADDS / OUT OF HOME / PERFORMANCE TRACKING / BOB Best of Business to Business Award 2024

EMPLOYER BRANDING
STRATEGY

CONCEPTION
Storytelling
MEDIA FORMATS

EMPLOYER BRANDING
STRATEGY

CONCEPTION
Storytelling
MEDIA FORMATS

EMPLOYER BRANDING
STRATEGY

CONCEPTION
Storytelling
MEDIA FORMATS

The employer branding identity and campaign for Charité Universitätsmedizin Berlin support long-term talent acquisition. The guiding idea “Charité. Shaping the Future. Everyone Counts.” places real employees, strong statements and lived appreciation at the heart
of the campaign.

The campaign translates professional development, openness and self-realisation into a clear visual and editorial language. Photoshoots, social media, job portal ads, mobile ads, hospital TV, Berlin subway screens
and out-of-home media create broad visibility.

The employer branding identity and campaign for Charité Universitätsmedizin Berlin support long-term talent acquisition. The guiding idea “Charité. Shaping the Future. Everyone Counts.” places real employees, strong statements and lived appreciation at the heart of the campaign.

The campaign translates professional development, openness and self-realisation into a clear
visual and
editorial language. Photoshoots, social media, job portal ads, mobile ads, hospital TV, Berlin subway screens and out-of-home media create broad visibility.

The employer branding identity and campaign for Charité Universitätsmedizin Berlin support long-term talent acquisition. The guiding idea “Charité. Shaping the Future. Everyone Counts.” places real employees, strong statements and lived appreciation at the heart of the campaign.

The campaign translates professional development, openness and self-realisation into a clear visual and editorial language. Photoshoots, social media, job portal ads, mobile ads, hospital TV, Berlin subway screens and out-of-home media create broad visibility.

Through precise campaign management, cross-channel distribution and consistent performance tracking, the employer brand gains measurable impact. Click rates on the careers website increase by
24 percent; the BOB Award 2024 recognises the work with Bronze
in Employer Branding.


Part of NORDISK Brand Communications
Employer Branding · Strategy · Design · Media Formats · Performance

Through precise campaign management, cross-channel distribution and consistent performance tracking, the employer brand gains measurable impact. Click rates on the careers website increase by
24 percent; the BOB Award 2024 recognises the work with Bronze in Employer Branding.


Part of NORDISK Brand Communications
Employer Branding · Strategy · Design · Media Formats · Performance

Through precise campaign management, cross-channel distribution and consistent performance tracking, the employer brand gains measurable impact. Click rates on the careers website increase by 24 percent; the BOB Award 2024 recognises the work with Bronze in Employer Branding.


Part of NORDISK Brand Communications
Employer Branding · Strategy · Design · Media Formats · Performance

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